For those consumers who look for two major things in a camera, simple technology and affordability, they should look no further than the Nikon Coolpix L24. For many, too much technology can be overwhelming. But this fun and easy to use camera makes it all so simple. Key automatic functions including Easy Auto Mode and Scene Mode take the guesswork out of shooting, by adjusting settings to optimize results.

Smart Portrait System makes family portraits a snap with in-camera Red-Eye Fix, Smile Mode and Blink Warning to make subjects look their best. It comes equipped with 14 megapixels and a versatile 3.6x optical Zoom-NIKKOR glass lens-ideal for budget conscious consumers looking to remember special occasions with beautiful, high quality images. TV-quality movie recording capabilities offers the opportunity to relive the moment for more memory-making enjoyment. The Nikon Coolpix L24 uses AA batteries and is compact and easy to carry anywhere.

• 14.0 Megapixels for superb image quality
• 3.6x Optical Zoom-NIKKOR Glass Lens for sharp clear pictures
• Big, Bright 3.0-inch LCD for easy viewing and sharing
• Easy Auto Mode simply point and shoot
• High Quality TV Movies with Sound